Marketing Architects
Marketing ArchitectsMarketing ArchitectsMarketing ArchitectsSigned in as:
filler@godaddy.com
Signed in as:
filler@godaddy.com
King Eider Communications is a full-service strategic marketing agency. Whether you're launching a new product, expanding distribution, or repositioning your brand, King Eider Communications delivers the expertise manufacturers and distributors need to succeed.

Our team of experts will work with you to develop a comprehensive brand strategy that will help you stand out in a crowded marketplace and achieve your business goals.

Preparing for a media interview can be nerve-racking, but our media training program will give you the confidence and skills you need to succeed.

E-commerce strategy for manufacturers and distributors selling direct-to-consumer or through online channels. We optimize marketplace presence, create conversion-focused product listings, develop e-commerce websites, and implement digital strategies that drive online revenue growth.

Your online reputation is critical to your success. Our reputation management services will help you monitor and protect your brand's reputation across all channels.

Our team of writers and designers will help you create high-quality content that engages your audience and drives traffic to your website.

Whether you're planning a product launch or a customer appreciation event, our event management team will take care of all the details so you can focus on your guests.
Dena Witt Vick
Consumer Goods * Sporting Goods * Industrial Goods, Equipment & Machinery * Commercial Goods * Private Label Manufacturers * OEM
Industrial * Consumer Products * Regional Distribution Networks * Multi-line Distributors * Wholesale Distribution Companies
King Eider Communications, LLC., is founded on the belief that effective communication is the key to success in any industry. We believe that every client deserves a bespoke approach to marketing and public relations, tailored to their unique needs and goals.
Results aren't a goal—they're a requirement. We build ROI-focused strategies with clear performance benchmarks and accountability at every stage. From product launches to market expansion, we're metrics-driven and revenue-focused, we don't measure success by impressions or engagement—we measure success by the outcomes that matter most: increased market share, stronger distribution networks, dealer inquiries, distribution expansion, sales performance, and measurable growth in your bottom line.
We build long-term strategic partnerships, not transactional client relationships. We invest time understanding your business, your products, your distribution channels, and your competitive landscape. This deep knowledge allows us to act as an extension of your team—anticipating needs, identifying opportunities, and developing strategies that align with your long-term growth objectives. Our clients become partners, and many work with us for years because we're genuinely invested in their success.
We don't just launch products—we create anticipation. Through strategic storytelling, coordinated media campaigns, and compelling content across trade and consumer channels, we generate the kind of buzz that gets buyers excited and distributors paying attention. From pre-launch teasers and trade show reveals to influencer partnerships and media events, we build momentum that turns product introductions into market events people talk about.
We speak fluent 'product.' From technical specifications to compelling brand stories, we translate complex features into clear benefits that resonate with buyers, distributors, and end-users alike. Our deep understanding of how physical products move through distribution channels means we create marketing that works at every touchpoint—from trade catalog copy to consumer-facing content—always maintaining technical accuracy while driving emotional connection.

Utilizing a well-developed strategy based on goals and KPI's we integrate earned media and relevant television, radio, digital, social and print editorial while optimizing spend. In addition, we specialize in CTV/OTT, digital video and OOH.

Strategic media placement and press coverage across local, regional, and national trade and consumer outlets.

Delivering compelling content direct to consumers provides rapid returns on your marketing investment. We will develop or expand your own consumer database using unique and engaging digital strategies and then leverage that database to deliver unfiltered messaging and calls to action.

We create compelling press releases and syndicated stories for trade and consumer media outlets. Through paid placements and our extensive database of media partners, distributors, and buyers, we ensure your message reaches the right audiences.

Here when you need us. We specialize in public relations, reputation management, anti social and cyber bullying, communication disaster plans, and more.

Professional product photography and video production for catalogs, websites, and marketing campaigns. We create visual content that highlights features, demonstrates applications, and drives purchase decisions.

Professional graphic design that strengthens brands across all touchpoints. From product packaging and sell sheets to trade show graphics and digital assets, we create cohesive visual communications that enhance credibility and drive sales.

Strategic partnerships with industry experts, product reviewers, and category influencers who reach your target buyers. We identify and engage trusted voices that demonstrate your products to engaged audiences—from YouTube reviewers to trade publication experts.

Effective, comprehensive digital media is a core element of contemporary marketing plans. We craft brand and product-focused strategies. We combine organic and paid placement to deliver the maximum number of viewers and buyers across the digital landscape. This includes social, digital publications, influencer sites, e-commerce sites, search engine and video.
We believe that a business with a great public relations team can make a profitable impact on the the outdoor industry. Take the first step: contact us, and together, we will help you get your message to the world.
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